How Many Of These Foods Do You Think Are Healthy?

On today’s episode of Live Lean TV, I’m taking you with me into the grocery store to uncover 19 of the most deceiving food labels. You’re about to be schooled. I hope you are not falling for this marketing hype.

Live Lean Pro Tip: If you want to avoid all 19 of these foods…simply stick the outside edges of the grocery store and avoid the middle aisles. 

Watch the video above to see real examples of each of these…


1. Cereal filled with sugar and chemicals being promoted as a good source of “Vitamin D”

2. Cereal being promoted with a higher amount of “Protein”, BUT over 55% of the advertised protein comes from dairy milk, NOT the actual cereal.

3. Cereal being promoted as a good source of protein, BUT the protein comes from cheap, lower quality soy.

4. Cereal high in sugar and chemicals being promoted as a “good source of fiber”.

5. “Fiber/Protein bars” filled with chemicals, sugar, and low grade protein.

6. Fruit Bars “Made With Real Fruit Filling” that mainly contain chemicals and sugar. I had a hard time finding any fruit.

7. Soda with “Natural Flavors”. When I looked it was mainly artificial sweeteners and chemicals.

8. “Vitamin Water”. Second ingredient, yes you guess it: SUGAR. 32g worth.

9. Potato chips promoting “0g Trans Fat” per serving. According to FDA rules, food companies can round down. So if the food contains 0.4g  of trans fat per serving, it’s marketed as 0g. However, if you eat 5 servings worth of chips (which happens all the time, that would equal 2g of trans fats. HORRIBLE STUFF!

10. Crackers promoted as being “Made With Whole Grains”…yet it’s also filled with other fillers and junk.

11. Candy being promoted as made with “Real Fruit”. See #6.

12. Cherry “Juice Blend”…looks like it’s only made with cherries, but it’s really just a blend with other cheaper fruit juice fillers.

13. “Whole Wheat” processed Mac & Cheese from a box … do I really need to say anymore more?

14. “No Sugar Added” pudding. Just a lot of artificial sweeteners and other science experiments.

15. Frozen chicken “Made With Whole Chicken”…and a whole lot of other fillers. I’ll just cook my own chicken breasts thanks.

16. Frozen dinners using the word “Healthy”. Just because something is lower calorie, doesn’t make it healthy. Read the ingredients. If you can’t pronounce it, or doesn’t come from plants or animals…put it back.

17. “Organic” food. Just because it’s organic, doesn’t make it healthy. If the second ingredient is sugar, say no.

18. “High Protein” “Nutritious Energy” drinks. That many ingredients that Bill Nye “The Science Guy” couldn’t even pronounce is never a good thing.

19. “Gluten Free” foods loaded with sugar and other chemicals. I may be repeating myself, but I guess I have too!


Read ingredient labels first. If you see more than 5 ingredients, especially ingredients you can’t pronounce, in most cases it’s not a good thing. Stick to the outside aisles. Fill your cart with foods that don’t even have an ingredients label.

If you want to learn how to cook with real ingredients…

…check out our Team Live Lean Inner Circle site, where we currently have over 50 cooking lesson recipe videos uploaded and we add a new one every week.  Go join our team at TeamLiveLean.com

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Questions For You:

– Did any of these foods surprise you?

– If so, which one has deceived you most?

Be sure to share your answers in the comment section below and share this post with your friends via the social media icons on the side or below.



Also be sure to subscribe to my Live Lean TV YouTube Channel so you never miss a recipe or workout!


18 responses to “19 DECEIVING Food Labels REVEALED #LLTV

  1. Aspartame is toxic and its in all sugar free foods like diet soda and so
    on.. you really need to point out the reason why its bad to consume all
    this chemicals. So ppl are just a
    Stubborn or.just don’t want to believe.

  2. I know sugar isn’t good for you and you should avoid all added sugars that
    don’t come from natural foods, but its nearly impossible it seems. If you
    can avoid it, what is the max amount of sugar that one food should contain?

  3. omg this was sooo helpfull box i pick

    thx from Egypt
    next time I go grocery shopping will never skip checking the back of the

  4. I like how this chode calls the foods science experiments like eating it
    once is going to kill you. Yeah, it’s not really going to be beneficial,
    but it’s no reason to use scare tactics to get people to never eat it. I’d
    have liked the video a lot more if it were more reasonable and realistic
    rather than dramatic and dishonest- which ironically is just doing the same
    thing the companies making the food have done.

    It’s fine to eat crap sometimes if you want. The important thing is not to
    eat it as much as you eat good stuff.

    At the same time, food labels are very deceptive and even when not tricking
    you it’s still complicated. But teach people without being so biased and
    dramatic. It really makes it hard to take you seriously when you call shit
    like vitamin water and cereal a science experiment. Drugs are science
    experiments- not fruit loops.

  5. Hi Brad, what are your thoughts or recommendations about optimum nutrition
    gold standard wheyt protein??

  6. Please do more videos like these. Also can you please do a video talking
    about the ingredients we should stay away from the most. Thank you! Btw I
    really enjoy your fiances and your videos. Very insightful!

  7. You are so right about gluten free products having a lot of sugar in them.
    I only eat gluten free bread just once or twice a week because of the
    amount of sugar and carbs in it. It also varies according what brand you
    use too. I pretty much just eat real whole foods and make a few items on my
    own with almond and coconut flour for a few of my baked goods that I want.

  8. Every time I’m in the store and I happen to overhear people discussing low
    calories and how “healthy” a product is I want to scream, “read the
    ingredients!!!” It’s so frustrating how misinformed people are because
    we’ve been told the wrong thing for all our lives.

  9. Hey brad I know you are more knowledgeable than me, but when youre trying
    to stay lean and burn some fat I believe its all about the calories in vs.
    Calories out/macros. I mean 600 calories of cereal and 600 calories whole
    fruit doesn’t make a difference in my opinion. (In living lean) idk this is
    what I think and I see many proof of it working from many other youtubers.
    What do you think about this Brad?? And BTW keep up the good work!

  10. If it is not fresh,raw and real food I don’t eat it.NO boxes,no labels with
    more then 2 ingredients are in my cart. AWESOME VIDEO.

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